If you’re an artist looking to sell your prints online, you’re in luck! There are many platforms available to help you get your artwork in front of a wider audience. With so many options, it can be overwhelming to choose the best platform for your needs. That’s why we’ve researched and compiled a list of the top platforms to sell your prints online.
One platform that stands out is Shopify. Shopify offers an all-in-one commerce platform that makes selling online seamless. You can easily create an online store and use apps and features that help customers envision your prints on their walls. If you have a physical retail store, you can even link up your offline and online store sales via Shopify POS. With Shopify, you can sell prints and other products under your own brand and set your own pricing.
Understanding Online Print Selling Platforms
Selling prints online has never been easier. There are many online platforms that allow artists, photographers, and designers to sell their prints directly to customers. Here are some things to consider when choosing an online print selling platform:
- Fees: Most print selling platforms charge a fee for each sale. Some platforms charge a monthly subscription fee, while others take a percentage of each sale. Be sure to read the platform’s fee structure carefully before signing up.
- Ease of use: The platform should be easy to use and navigate. It should allow you to upload your prints quickly and easily, set your prices, and manage your orders.
- Customization: The platform should allow you to customize your storefront to reflect your brand. You should be able to choose your own colors, fonts, and images.
- Marketing tools: The platform should provide you with marketing tools to help you promote your prints. This could include email marketing, social media integration, and advertising tools.
- Printing and shipping: The platform should offer high-quality printing and shipping services. You should be able to choose from a variety of print sizes and materials, and the platform should handle all aspects of shipping and delivery.
When choosing an online print selling platform, it’s important to do your research and choose a platform that meets your specific needs. Some popular platforms include Shopify, Fine Art America, and Printful.
Choosing the Right Platform
When it comes to selling your prints online, choosing the right platform can make all the difference. Here are a few factors to consider when deciding on the best platform for you.
Ease of Use
One of the most important factors to consider is how easy the platform is to use. You want a platform that is user-friendly and intuitive, so you can spend more time creating and selling your prints and less time dealing with technical issues. Look for a platform that offers a simple and straightforward interface, easy-to-use tools for creating and uploading your prints, and clear instructions and support resources.
Customer Service
Another important factor to consider is the quality of customer service provided by the platform. You want a platform that is responsive and helpful, so you can get the assistance you need when you need it. Look for a platform that offers multiple channels of support, such as email, phone, and live chat, and has a reputation for providing prompt and effective customer service.
Pricing Structure
The pricing structure of the platform is also an important consideration. Look for a platform that offers transparent and competitive pricing, with no hidden fees or charges. Consider the commission rate charged by the platform, as well as any fees for listing your prints, processing payments, or shipping your products. You should also look for a platform that allows you to set your own prices and offers a fair and flexible pricing model.
Platform Traffic
Finally, consider the amount of traffic and exposure the platform can provide for your prints. Look for a platform that has a large and active community of buyers and sellers, with a strong social media presence and a high level of engagement. You should also look for a platform that offers tools and resources for promoting your prints and reaching new customers, such as email marketing, social media integration, and advertising options.
Top Platforms to Sell Your Prints Online
If you’re an artist looking to sell your prints online, there are many platforms available to help you reach a wider audience and generate more sales. Here are some of the top platforms to consider:
Etsy
Etsy is a popular online marketplace for handmade and vintage items, including prints. It’s easy to set up a shop and start selling your prints on Etsy. You can upload your designs, set your prices, and manage your orders all in one place. Etsy charges a small fee for each sale, but it’s a great way to reach a large audience of buyers who are looking for unique and handmade items.
Shopify
Shopify is a popular ecommerce platform that allows you to create your own online store. It’s a bit more complex than Etsy, but it offers more customization options and control over your store. With Shopify, you can create a professional-looking website, manage your inventory, and process orders all in one place. Shopify charges a monthly fee, but it’s a great option if you’re looking to build a brand and sell your prints on your own website.
Fine Art America
Fine Art America is a platform that specializes in selling prints and artwork. It’s easy to upload your designs and start selling on Fine Art America. They offer a variety of print options, including canvas prints, metal prints, and framed prints. They also handle the printing and shipping of your orders, so you don’t have to worry about those details. Fine Art America charges a commission on each sale, but it’s a great option if you’re looking for a platform that specializes in selling prints.
Society6
Society6 is a platform that allows artists to sell their designs on a variety of products, including prints, phone cases, and home decor. It’s easy to set up a shop on Society6 and start selling your prints. They handle the printing and shipping of your orders, so you don’t have to worry about those details. Society6 charges a commission on each sale, but it’s a great option if you’re looking to sell your prints on a variety of products.
Amazon Handmade
Amazon Handmade is a platform that allows artists to sell their handmade items, including prints. It’s easy to set up a shop on Amazon Handmade and start selling your prints. They handle the printing and shipping of your orders, so you don’t have to worry about those details. Amazon charges a commission on each sale, but it’s a great option if you’re looking to reach a large audience of buyers who are already shopping on Amazon.
Marketing Your Prints Online
Social Media Marketing
Social media is a powerful tool for promoting your prints online. You can use platforms like Instagram, Facebook, and Twitter to showcase your work and engage with potential customers. Share high-quality images of your prints and use relevant hashtags to increase your visibility. Encourage your followers to share your posts and tag their friends who might be interested in your work. You can also collaborate with other artists or influencers in your niche to reach a wider audience.
Email Marketing
Email marketing is another effective way to promote your prints online. Build an email list of people who are interested in your work and send them regular updates about your latest prints, promotions, and events. Use a professional email marketing platform like Mailchimp or Constant Contact to create beautiful and engaging emails that showcase your prints. Offer exclusive discounts or early access to new prints to incentivize people to sign up for your list.
SEO for Your Online Store
Search engine optimization (SEO) is crucial for driving traffic to your online store. Make sure your website is optimized for search engines by using relevant keywords in your product descriptions, titles, and tags. Use high-quality images and optimize them for SEO by including alt tags and descriptive file names. Make sure your website is mobile-friendly and loads quickly, as these are important factors for SEO. Consider hiring an SEO expert to help you improve your website’s visibility in search engines.
By using social media marketing, email marketing, and SEO, you can effectively promote your prints online and reach a wider audience. Keep in mind that building a successful online business takes time and effort, but by staying consistent and engaging with your audience, you can achieve your goals and grow your business.
Conclusion
In conclusion, there are many platforms available for artists and photographers to sell their prints online. Each platform has its own unique features and benefits, so it’s important to choose the one that best fits your needs.
Shopify is a great option for those who want to sell prints and other products through their own online store. It offers a variety of features to help you create a professional-looking storefront and manage your sales.
Fine Art America is a popular choice for artists who want to sell their prints on a marketplace with a large audience. They offer a wide range of products, including prints, canvases, and even phone cases.
Other platforms like Etsy and Redbubble are also worth considering, as they provide a community of buyers and sellers and offer a range of products beyond prints.
Ultimately, the key to success in selling prints online is to have great quality work, a clear brand, and a strong marketing strategy. With the right platform and approach, you can turn your passion for art or photography into a profitable business.